Less noise. Faster decisions.
Senior marketing operators for technical founders and growth-stage teams. We aggregate the data, name the problem, and either hand the plan to your team — or stay to install it.
See our services →Most marketing problems aren't strategy problems. They're naming problems.
Selected outcomes — from early traction to scale.
Three of many-
01
Eliminated $50K in platform bloat, restructured sales workflows, automated lifecycle processes, and installed execution tooling the team actually uses.
Result: Scaled from $6M annually to $2M monthly.
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02
Designed the GTM motion for a new geography, negotiated commercial terms, and structured service delivery to be replicable across future locations.
Result: Highest-revenue location within 12 months — and the operating playbook the company has reused since.
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03
Introduced pipeline discipline, scalable CRM logic, and a rebuilt pricing model in advance of a commercial inflection.
Result: Two multi-year contracts and a strategic acquirer in 90 days.
As a founder, I was too deep in the details. Ocotillo gave me clarity and a strategy I could actually execute.Jack S., Co-Founder — B2B SaaS
Tell us what you're solving for.
Send a few sentences about your stage, your bottleneck, and what success looks like. We'll come back with what we'd look at first.
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